The eagerly awaited feature, Peer to Peer, has just been launched! Peer to Peer is Keela's newest premium feature that allows you to set up Peer to Peer fundraising campaigns, allowing you to raise more money while also expanding your networks! Check out a sneak peek below!
What is Peer to Peer?
Peer to Peer (P2P) fundraising is when individuals organize personal campaigns to collect donations from their networks. The central purpose of Peer to Peer fundrasing is to help nonprofits expand their networks by leveraging the networks of others, ultimately, bringing in more donations.
By allowing individuals to share your cause an opportunity to contribute with their friends, families, and colleagues, you are not only expanding networks and raising money, you are also transforming fundraisers into advocates and increasing brand awareness for your mission.
Peer to Peer in Keela
The Peer to Peer in Keela allows you to create and customize:
Peer to Peer Campaign Landing Pages where individuals can opt-in to fundrasing on your behalf.
Individual Fundraiser Pages that your fundraisers can share with their networks and funnel donations back to your organization.
Team Landing Pages where individual fundraisers can join into a group and create their own team campaign landing pages.
Donation Forms that are specific to your Peer to Peer fundraiser.
Individual Fundraisers
Once an individual fundraiser signs up for your Peer to Peer campaign, they will have the option to:
- Customize their own public landing page with a profile picture, story, and an image or video
- Determine and track their own unique fundraising goal.
- View all their donation activity and respond to their donors.
Team Fundraisers
Once a team of fundraisers signs up for your Peer to Peer campaign, they will have the option to:
- Manage team members (if they are a team leader)
- Customize their own public landing page with a profile picture, story, and an image or video
- Determine and track the team's individual and collective fundrasing goals
- View the team's donation activity and respond to donors
More Information
Peer to Peer Training
For more information on our new premium feature, head to the Peer to Peer section of our Knowledge Base where you'll find training articles and videos.
Purchase Peer to Peer
To purchase Peer to Peer, head to the 'Premium' tab in Your Organization Profile. Here you will see pricing for the feature which is dependent on your Keela subscription plan.